Your company relies on new sales leads through traditional marketing methods and social media marketing. However, it takes time to build up your business lists and garner new business leads.
The thing I’d like to discuss with you is a question that everyone asks at some point in their Twitter life: How do I keep up with all the tweets from the people I follow?
Twitter lists are a powerful tool you as an author should use to engage with your audience. Used right it can increase your productivity on twitter many fold and help you reach your goals faster. It will also help organize the twitter chaos a little
The first step in establishing a solid Twitter following is to define your market. It is impossible to add value to your follower’s lives, if you don’t understand the drives and motivations of your followers.
So you’re an author with a Facebook fan page. You’ve got book trailers, polls, quizzes, photo and writing contests running on your page. You’ve even got a few hundred “Facebook Likes” for your page. And yet your book sales are not going up. You then compare yourself to popular authors with tens of thousands of Fans on their Facebook fan pages. And you wonder what they are doing that you’re not doing.